Sara Higham

Sara Higham

Company: Smart Energy GB

Job title: Director of corporate affairs


Sara joined Smart Energy GB as Director of Corporate Affairs in January 2022. In her role, Sara oversees the organisation’s relationship with industry, government and other stakeholder groups, as well as the team’s work engaging parliamentarians and stakeholders, and publishing research on the impact smart meters are having on consumers and Britain’s energy system now and in the future.

Prior to joining Smart Energy GB, Sara served as Head of Public Affairs at Centrica where she developed and executed British Gas’ public affairs strategies, coordinated internal policy positions for their company commitment of reaching net zero by 2045 and engaged directly with Whitehall on policy development.

An external relations professional, Sara specialises in public affairs and policy with fifteen years of experience in roles across a range of sectors and organisations, including the Medical Protection Society, the Federation of Small Businesses and UK Parliament.


How can energy retailers harness smart metering to engage with their customers? 4:30 pm

Using insight and data to understand consumers and shape campaigns Smart metering as a tool to engage the less engaged Bringing vulnerable and fuel poor customers on the journey How our campaign is evolving during the energy crisisRead more

day: 16 March